Who could resist a sparkling set of diamonds? Especially when it’s on a $3 million bra.
As far as the history of Victoria’s Secret Fashion Show goes, wearing the fantasy bra is one of the biggest honors a model can achieve in her career. Supermodels ranging from Gisele Bündchen to Lily Aldridge and Heidi Klum have been among the select chosen ones to wear the gem encrusted bras worthy of their own museum exhibition.
This year, the star-studded event is heading to Paris where model Jasmine Tookes will wear the shining star of the show. Created by jewelry designer Eddie Borgo, the "Bright Night" Fantasy bra features rows of emeralds—a new material for the designer known for his urban punk aesthetic—and pointy studs covered in pave white diamonds. The geometric shapes and the series of spikes and studs mirror the Borgo's signature pieces.
Victoria’s Secret angel Jasmine Tookes reveals the fantasy bra:
The bra was specially molded to Tookes's body before it was covered in gemstones to ensure the perfect fit. It took over seven months and 700 hours of labor to create and has over 9,000 gemstones. Plus, the gemstones are set in over 450 karats of 18k gold, all of which add up to the bra’s stunning $3 million value. With a bra this luxurious, it’s no wonder the show’s theme is going to be centered on glamour. Last year’s bra was valued (just) at $2 million.
The Victoria’s Secret Fashion Show has come a long way since it began in 1995 with a small show at the Plaza Hotel in New York City. In 1999 and 2000, the show was webcasted before it made its television debut in 2001. 15 years later, it’s become a cultural event that’s watched around the world, featuring performances by top artists including Taylor Swift, Rihanna, and Selena Gomez.
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While $3 million sounds like a hefty price for an underwear set, it doesn't come close to the extravagant set Gisele Bündchen sported in 2000. Encrusted in rubies and diamonds, Bündchen's "Red Hot" Fantasy bra was valued at $15 million at the time. Five years later, the supermodel wore the "Sexy Splendor" Fantasy bra, which clocked in at $12.5 million. While we can certainly expect a sparkling event this year, we're excited to see how the theme of Parisian glamour will play out when the show is broadcasted on December 5.
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