Troy Surratt Launches Lid Lacquers Inspired by Japanese Urushi Technique

The obsession over glossy lids began back in 2014, when multiple makeup artists gave lids a high-shine finish at the spring 2015 shows (something they'd been doing forever but really started favoring that season). After that, popular makeup brands started slowly but surely launching glosses specifically made for the eyes, seeing as most pros were layering lip gloss, skin salve, or face cream — none of which were ophthalmologist tested — onto the lids to achieve the effect. Fast forward to 2018 and the eye gloss category has grown, although, not all of them are created equal. Many we've encountered over the past four years are just as sticky as our old-school lip glosses. Troy Surratt's new Surratt beauty Lid Lacquers, however, take the entire category to a whole new level, offering a seriously elegant formula and chic-as-can-be packaging.

Like so many of the other products in his line, founder Troy Surratt drew inspiration for the Surratt Beauty Lid Lacquers ($36) from Japanese beauty. "I was intrigued by the quality and finish of the lacquer used in a traditional Japanese technique called urushi, and wanted to re-create a similar effect with these products," he explains. "I also wanted to explore new textures in eye makeup and provide women with alternatives to the classic but somewhat staid shaded eye look."

Enter this new formula, which features intense pigments in a moisturizing, dewy base. And we're talking seriously moisturizing. Pop open the small, square compact and you might think you're looking at a product made for lips, not lids. Unlike other eye glosses we've tried, these lacquers have two distinguishing features: One, they're not in the least bit sticky, a pleasant change from some of the ones that feel like there's tacky lip gloss all over your lids (no, thank you). Two, they don't disappear the second you apply them. "Traditional eye glosses have a tendency to melt away into nothingness, and I wanted to create something new that didn’t slip," explains Surratt. Though the color does go on somewhat sheer, it's easily built-up to a more opaque and vinyl-like finish. This is especially true of the darker shades in the range.

Speaking of shade rage, there are eight hues to choose from. In another nod to the product's inspiration, 'Shu Iro,' a vibrant red, and 'Shikkoku,' a rich black, are both based on the traditional Japanese lacquer colors, says Surratt. Still, because the goal was to create a universal palette that works on a variety of skin tones, there are also a few different neutrals. We're partial to the champagne-y 'Hadaka'. Surratt's favorite? 'Kira Kira,' an appropriately-named crystalline gloss that's both wet and glossy, with sparkling, prismatic pigments suspended in a clear base, he says.

Anything goes when it comes to application, no matter whether you prefer using your fingers or a tool. Dabbing on the product with your fingertips makes for a more diffused wash of color — almost like a stain — though Surratt also designed two new tools specifically meant to be used with this product. "The Artistique Touch Applicator was created to mimic the fingertip, while the Artistique Touch Duo Applicator is dual-ended tool to allow for more detail and definition," he says. Either way, we highly recommend getting in on this lustrous lid moment.


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