Will.i.am's Chic New Headphones Are Kendall Jenner-Approved

We love it when the fashion and tech worlds get together for a little tête-à-tête. Luckily for us, fashion and tech marriages made in heaven are happening all over the place. And in most cases, the whole is greater than the sum of its parts: form + function = major style excitement, which is exactly what we’re feeling over the massively stylish earbuds hitting stores this month.

Street-style worthy headphones are certainly nothing new—we’ve been seeing increasingly upscale options (see Dolce and Gabbana’s decadent four-figure pairs) popping up ever since Dr. Dre’s Beats dropped in 2008. But the thing about most of the fashion-meets-tech headphone options—and really any bulky headphones—on the market, is that they’re statement pieces. Not exactly subtle.

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We challenged Kendall Jenner to do 9 things she's never done before:

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COURTESY I.AM+

Enter Buttons—the minimalist’s solution to chic earwear from will.i.am, which hit stores this week. The Bluetooth buds, which retail for $230 at the Apple Store, look sort of like vinyl-inspired clip on earrings—metallic, bold, and subtly chic.

The music icon might seem like an odd choice for fashion-meets-tech alchemist, but if his chic new headphones are any indication, he might just be the perfect matchmaker. The tech is powered by i.am+, the artist’s tech company founded with a mission in mind to make tech accessories that flatter your phone as much as your style game. With four finishes—black, silver, gold, and rose gold—that’s pretty easy to do.

COURTESY I.AM+

Further adding to Buttons’s cool cache is its front women—the campaign is led by Kendall Jenner and Naomi Campbell, who both make listening to music look like a runway-worthy activity. To make the tech fit seamlessly into your everyday life, the earbuds feature a microphone so you can keep up with your calls and can even clip into a pretty stylish necklace when you’re ready to unplug. Over-ear headphones will always have a place in our hearts, but this latest fashion-meets-tech drop is pushing all the right style buttons.

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