Glossier fans, get ready to shop 'till you drop in person. The cult-favorite skin-care and cosmetics brand is officially re-opening its Glossier showroom in New York City on a permanent basis, beginning today.
Glossier, which is home to some of Allure's favorite products, such as its Glossier Generation G matte lipstick or its trio of Supers serums, is offering city-dwellers the opportunity to shop its online offerings—brick-and-mortar style—from now until eternity (ok, so maybe not that long), according to Into the Gloss.
Inside the halls of the Penthouse of 123 Lafayette St., fans and shoppers alike will be able to swatch, test, and take home some of their beloved Glossier products that were only once available online. Intrigued? You should be. Imagine: A life without a Glossier waiting list. Thanks to the new Glossier showroom, online waiting lists will be a thing of the past, as you'll be able to experience the latest cool-girl beauty innovations just as they hit the brand's Top Shelf in real time.
More skin launches we're loving:
- The OY-L Face Cream Literally Does Everything
- The Lip Balm the Internet Is Obsessed With Is Actually a $7 Nipple Cream
- The Best Overnight Sleep Masks to Slather on This Winter
This isn't the first time the Glossier fam has opened its doors to the public. A few summers ago, the Emily Weiss-backed beauty brand test-drove the storefront life, offering similar shopping experiences. The only difference now? The Glossier showroom is here to stay.
So if you happen to live in the New York City area, or are thinking of making the Big Apple your next vacay destination, you might want to make a date to check out what Glossier has cooking up in the Penthouse.
Now, find out the best products to slather on this winter:
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