In a word: No. Nope. Nein. The rationale behind this one has been that icy water closes the cuticle of your hair so it’s flat (and more light-reflective). Now a study has arrived to finally, well, pour cold water on that theory.
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Chemists at TRI Princeton, an independent research facility in New Jersey, rinsed hair in water that was at least 98 degrees Fahrenheit or below 65. They found that cold water had zero shine-enhancing effects and— wait for it—warm water actually made hair look glossier. “Cold water may not rinse residue off strands as well as warm water can,” says cosmetic chemist Joel Coret, one of the researchers. So next time you’re at the shampoo bowl and hear “Do you want a cold-water rinse?” you know the answer: Nein.
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