If sell-out status is any indication, Strivectin's new LineBlurfector Instant Wrinkle Blurring Primer might just be one of the best primers you can get. In the past week, the skin-smoothing product sold out at not one but two major retailers.
Selling out is a really good sign for a product. When stock becomes limited on shelves, it's usually an indicator the item in question has something special going on. When it sells out at multiple retailers, it's a potential miracle product. In the past week, the Strivectin LineBlurfector Instant Wrinkle Blurring Primer sold out at both Ulta and Nordstrom.
The primer is specifically formulated to target wrinkles — even the deep-set ones — with some blurring and filling action. In clinical tests, 97 percent of participants agreed that skin felt smoother and more refined, and 94 percent agreed that the primer kept makeup from settling into creases, according to the brand.
It starts with "optical blurring microspheres," basically little particles that scatter light and create that flattering, slightly blurred, Instagram filter effect — but in real life. The formula is then boosted with vitamin E, evodia fruit extract, and verbascum Thapsus flower, which are ingredients that help even out skin texture. But the real differentiator is Strivectin's proprietary, patented NIA-114 technology — a combo of niacin and vitamin B3 to help strengthen your skin barrier.
Even though the primer is selling out like a limited-edition collab, you can still get your hands on it at strivectin.com and at department stores across the country. According to Nordstrom's website, the brand expects to have the primer back in stock on March 24, while it's already back in stock at ulta.com.
If the product's history is any indication, you'll want to scoop this up fast before it sells out again.
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